Nominate for MINA Awards 2026

Submit your brand, product, or founder for consideration in the most prestigious consumer awards in the Middle East.

Who Can Nominate

Brands & Companies

Submit your own products, campaigns, or brand initiatives.

Founders & Leadership

Nominate your brand or leadership team based on market impact.

Retailers & Distributors

Nominate brands that demonstrate strong performance in the Saudi market.

What You Can Nominate

We recognize excellence across five main award categories, each designed to celebrate different aspects of consumer brand innovation.

View Award Categories

What We Look For

Differentiation

What makes your brand or product unique

Relevance & Traction

Market presence and consumer engagement

Growth & Innovation

Evidence of growth and innovative thinking

Quality of Execution

Excellence in delivery and presentation

Consumer Impact

Positive influence on consumer lives

"You don't need to be the biggest brand. You need to be the right one."

Nomination Process

1

Submit

Complete the nomination form

2

Initial Review

Our team reviews all submissions

3

Jury Evaluation

Expert jury assesses shortlisted entries

4

Finalists Announced

Selected nominees are revealed

Submit Your Entry

1Cover Letter – Category Selection & Justification

Briefly introduce your product/brand, select the category you are applying for, and explain why your entry deserves recognition.

2Evidence by Evaluation Criteria

This is the most important section. Upload evidence for each criterion that judges will use to score your entry. Each criterion should have its own dedicated evidence.

Consumer Value

Upload evidence showing how your product/brand delivers value to consumers: testimonials, reviews, surveys, satisfaction data, etc.

Click to upload files

Innovation

Upload evidence of innovative features, unique approaches, patents, R&D documentation, or breakthrough methodologies.

Click to upload files

Brand & Execution

Upload evidence of brand consistency, marketing materials, packaging design, campaign executions, and visual identity.

Click to upload files

Market Impact

Upload evidence of market performance: sales data, market share, growth metrics, distribution reach, or retail presence.

Click to upload files

Quality / Craft

Upload evidence of product quality, craftsmanship, certifications, quality control processes, or expert endorsements.

Click to upload files

3High-Resolution Media

Upload high-quality images and provide a YouTube video link showcasing your product/brand.

Upload high-resolution product images (JPEG/PNG only)

Click to upload or drag and drop

JPG,JPEG,PNG

Upload your video to YouTube and paste the link here (max 3 minutes recommended)

4Compliance & Safety Documents

Upload required compliance declarations and safety certificates.

Upload a signed compliance declaration (PDF)

Click to upload or drag and drop

PDF

Upload safety certificates or regulatory approvals (PDF)

Click to upload or drag and drop

PDF

5Independent Supporting Letters

Upload letters from independent experts, retailers, or institutions that support your entry.

Upload up to two letters from independent experts, retailers, or institutions (PDF)

Click to upload or drag and drop

PDF

Have questions about the entry process?

Contact Us